Born To Be A Star was Phrase Studios' third chapter. It opened in 2024 and centred on a single piece: a longsleeve cotton-spandex top with a statement front graphic, released in black and white. The chapter was about moving differently. About wearing the line on the shirt.
From the studio. “Chapter 03 was about owning the phrase. We wrote 'Born To Be A Star' across the chest because that is what the wearer is, regardless of the room they walk into. The piece is a sentence the body speaks before the mouth does.”
Cotton-spandex, fit close
The fabric is a cotton-spandex blend cut to follow the body without restricting it. Spandex, also called elastane, is added in small percentages to cotton jersey to give the fabric stretch and shape recovery. Phrase used it here because the chapter wanted a longsleeve that holds its line across the shoulder and chest, washes after washing, without softening into a shape that drapes off the body.
“A statement piece has to fit. A baggy statement piece reads as a slogan. A close-cut statement piece reads as a sentence the person is saying. Cotton-spandex was the only fabric that gave us the cut we wanted across XS to XL.”
Black and white
The chapter ran in two colours: deep black and a clean white. The colour discipline was the same as Foundations: a short palette that lets every piece in the chapter sit next to every other piece without arguing. The Born To Be A Star Longsleeve in black and the white version are both active in the catalogue. Sizing is XS to XL, unisex.
Statement graphics, not slogans
The studio's rule for graphics is that the line has to mean something the studio is willing to say in plain text. "Born To Be A Star" was on a list of phrases that had been sitting in a notebook for a year. The chapter brought it forward. The graphic is set in the centre of the chest, large enough to read at a distance, small enough to not turn the piece into a billboard.
Sizing and fit
For peer-brand context on how the Phrase longsleeve sits next to KITH, Aimé Leon Dore, Patta, and Stüssy, see the sizing comparison page. Chapter 03 sat exactly one size larger than Phrase tees and one size smaller than the Floral Bloom hoodie cut.
A chapter that opens the body
Born To Be A Star is the chapter where the studio's voice moved from the fabric to the wearer. Foundations was about the cotton. Resurge was about the cut. Chapter 03 was about the line being read off the chest. The chapter that followed it, Floral Bloom, took the same instinct and moved it into all-over embroidery.
For the studio's full chapter list, year by year, the press kit is the canonical reference. Active items from this chapter are linked above; sold-through items have moved into The Vault.
FAQ
What is the Born To Be A Star chapter?
Phrase Studios' third chapter, opened in 2024, centred on a cotton-spandex longsleeve with a 'Born To Be A Star' chest graphic, released in black and white.
What is the longsleeve made of?
A cotton-spandex blend (cotton with a little elastane), cut close to follow the body and hold its line across the shoulders and chest through repeated washing. Sizes XS to XL, unisex.
Is the Born To Be A Star longsleeve still available?
Yes, both the black and the white versions are active in the catalogue.