THE JOURNAL
Notes from the studio.
Friend Files, Atelier Notes, and Lowlands Looks. Slow posts, properly written.
Belgian clothing brands: from the Antwerp Six to streetwear
Belgian clothing brands worth knowing, from the Antwerp Six and Margiela to everyday labels and the new streetwear names from Antwerp and...
Oct 6, 2026
The JournalBrands like Stone Island
C.P. Company, Arc'teryx, Napapijri, Fred Perry and the other technical, Italian and terrace labels with the same appeal as Stone Island.
Oct 6, 2026
The JournalThe best Swedish streetwear brands
Our Legacy, Acne Studios, Polar Skate Co, Eytys, Asket and more: the Swedish streetwear brands from Stockholm, Malmö and Gothenburg worth...
Oct 6, 2026
The JournalStreetwear gifts for her: pieces she will wear on repeat
Streetwear gifts she will wear on repeat, from unisex hoodies and embroidered tracksuits to flared denim and knits, with honest notes on ...
Oct 6, 2026
The JournalHow should a hoodie fit? A sizing guide by fit, height and build
Where a hoodie should sit at the shoulders, chest, sleeves and hem, how oversized and boxy cuts differ, and how to pick your size online.
Oct 6, 2026
The JournalThe best sweatpants and joggers brands
The best sweatpants and joggers brands, from heavyweight everyday pairs to sportswear, premium streetwear and embroidered statement joggers.
Oct 6, 2026
The JournalMatching tracksuits and hoodies for couples, done well
Matching tracksuits and hoodies for couples that look like a pair, not a uniform: what to match, how to vary the fit and where to find sets.
Oct 6, 2026
The JournalBrands like Carhartt WIP
Workwear-rooted streetwear for Carhartt WIP fans, from Dickies and Stan Ray to Universal Works, French chore jackets, skate labels and Ka...
Oct 6, 2026
The JournalThe best LA streetwear brands
Fear of God, Rhude, Amiri, The Hundreds, Brain Dead and more: the Los Angeles streetwear labels worth knowing, from luxury denim to Fairfax.
Oct 6, 2026
The JournalThe best heavyweight hoodies, and what makes one worth it
The best heavyweight hoodies, from workhorse blanks to loopwheeled cotton and small European runs, plus how to tell a thick hoodie will l...
Oct 6, 2026
The JournalWhat is a clothing drop? Drop culture explained
What a clothing drop is, where drop culture came from, why limited runs sell out and how to shop a release calmly, without the resale pri...
Oct 6, 2026
The JournalStreetwear gifts for him: what to buy a guy who cares about clothes
What to buy a man who cares about clothes: how to read his wardrobe, plus hoodie, tracksuit, denim and knit ideas that he will actually w...
Oct 6, 2026
The JournalWinter streetwear outfits: how to layer for the cold
How to layer streetwear for cold days, from wearing a hoodie under a coat to the fabrics that keep you warm, with ten outfit formulas.
Oct 6, 2026
The JournalHow to buy clothes as a gift without guessing the size
Find a piece they already wear, measure it flat and compare it with the size guide, so the clothes you give actually fit.
Oct 6, 2026
The JournalThe best unisex streetwear brands
The best unisex and gender-neutral streetwear brands, from Ader Error to Carhartt WIP, with practical tips on sizing unisex pieces for wo...
Oct 6, 2026
The JournalThe best Canadian streetwear brands
From OVO and Dime to Reigning Champ and Arc'teryx, the Canadian streetwear brands worth knowing in Toronto, Montreal and Vancouver.
Oct 6, 2026
The JournalThe streetwear gift guide: ideas they will actually wear
Streetwear gift ideas sorted by person and piece, from heavyweight hoodies to flared denim and knits, with honest tips on sizing and choo...
Oct 6, 2026
The JournalThe best tracksuit brands in 2026
A lane-by-lane look at the best tracksuit brands in 2026, from heritage sportswear and premium sets to designer track tops and heavyweigh...
Oct 6, 2026
The JournalThe best Korean streetwear brands
From Ader Error and thisisneverthat to Post Archive Faction, the Korean streetwear brands and Seoul labels worth knowing, sorted by lane.
Oct 6, 2026
The JournalChristmas outfit ideas with a streetwear edge
Christmas outfit formulas with a streetwear edge for family dinners, work parties, nights out and the slow days after.
Oct 6, 2026
The JournalIs a hoodie a good gift? How to choose one they will actually wear
A hoodie is one of the safest clothing gifts, as long as you choose a weight, fabric, fit and finish they will actually wear.
Oct 6, 2026
The JournalHow to dress up a tracksuit
Heavier cloth, leather shoes, a proper coat and flat colour: what takes a matching tracksuit from the sofa to dinner, plus the track jack...
Sep 2, 2026
The JournalThe best floral and patterned tracksuits in 2026
Where the floral and patterned tracksuits of 2026 come from, how embroidered and printed sets differ, and how to wear one without overdoi...
Sep 2, 2026
The JournalY2K streetwear: the 2000s revival explained
The velour tracksuits, baggy denim and loud logos of the early 2000s, the brands behind them, and how the look is worn now.
Sep 2, 2026
The JournalWhy heavyweight streetwear costs more
What you are actually paying for in a heavyweight hoodie: more cotton, slower knitting, deeper dyeing, shrinkage control and small runs.
Sep 2, 2026
The JournalWhat is opium style? The dark streetwear aesthetic explained
The all-black, gothic streetwear look around Playboi Carti's Opium: where it came from, the brands it borrows from and how to wear it.
Sep 2, 2026
The JournalEmbroidery vs print: which lasts longer on a hoodie or tracksuit
Embroidery usually outlasts print, but not always: how screen print, DTG, puff and embroidery compare on feel, washing and cost.
Sep 2, 2026
The JournalBrands like A-Cold-Wall*
The labels closest to A-Cold-Wall*, from ALYX and Acronym to Stone Island and C.P. Company, plus a calmer everyday option.
Sep 2, 2026
The JournalBrands like Norse Projects
Scandinavian and British labels with the same clean, workwear-rooted feel as Norse Projects, from Wood Wood and NN07 to Universal Works.
Sep 2, 2026
The JournalBrands like Chrome Hearts
The labels closest to Chrome Hearts, from Amiri and Gallery Dept to Hellstar and Rick Owens, plus honest cheaper routes to the same look.
Sep 2, 2026




